Find Out What They See When They Search Your Name.
We run the audit before the call, so the thirty minutes is spent on what we found rather than on discovery questions. You decide afterwards whether the gap is worth closing.
Four things we check before we speak to you.
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Your first page of search
What ranks for your name, what ranks for your name plus your organization, and which of those results you control.
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Your LinkedIn profile and activity
Headline, about section, post history and follower trend, read the way a board recruiter or reporter would read it.
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Recordings you are not using
We look for podcast appearances, panels and webinars already published under your name, and estimate what a batch would yield.
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Two or three people you would trade places with
Peers in your niche who are getting the speaking slots and the press calls. We show you specifically what they are doing that you are not.
Request your audit
Everything except your name and email is optional. The more you give us, the more specific the audit is.
Three steps, and the first two are ours.
We run the audit
Within two business days. We search your name the way a recruiter would, read your profile the way a reporter would, and find whatever recordings already exist under your name.
You get a time link and the findings
The audit arrives before the call, not after it. If what you read makes the call unnecessary, keep the audit and skip the meeting.
Thirty minutes on a call
We walk through what we found, what we would fix first, and roughly what it costs. If it is not a fit we will say so on the call rather than sending a proposal.
Fair questions.
Is the audit really free?
Yes, and you keep it either way. It takes us two to three hours, which is a reasonable cost of finding out whether we can help. Nobody has ever been invoiced for one.
Will you put me in a sales sequence?
No. You will hear from us twice: once with the audit and time link, once after the call. If you do not reply, that is the end of it.
What if I am not ready to start for six months?
Take the call anyway. Several of our clients booked an audit, fixed their search results themselves using it, and came back the following year when the content side became the bottleneck.
Do I need approval from marketing or comms first?
Not for the audit. It looks only at what is already public about you. If an engagement goes ahead we are glad to walk your comms team through how approvals work.
Do you work outside the United States?
Our experience is in US payer, provider and health technology markets, and that is where the positioning advice holds up. We will tell you plainly if your market is outside what we know.